My Signature 5 Month Programme
That puts you at the heart of your Instagram marketing and gives you back the power to be heard & seen and understand the platform in a way that feels right for you alongside the tools and support you need to make your Instagram your number one lead generation tool
I'll be honest I'm much better at explaining in person so watch this video to get all the information you need and the read through the details below.
You see I was hearing a lot of:
I just feel like I'm guessing with my posts,
I never know what to say
I have loads of followers but I never get any enquiries through Instagram
I had social media manager but they never wrote the right things and it just felt wrong
I know Instagram is great for my business but I'm just not getting anywhere with it
And then after we worked through those I would hear things like:
Ok but I don't know how to keep up with it. It's like I need someone to tell me to do it
I feel like I should be doing stories but I don't know what to say in them or where to start
What hashtags do you think I should be using? There are so many I don't know where to start
YAY it's working how do I make full use of what I'm doing now and take it further?
And I realised that as much as your heart might be in the right place you may not being giving it the time and strategy it needs, and may not even know how to do that in the first place
But no-one needs ANOTHER Facebook group to learn from
Hand's up who else is fed up of having to log into a membership site
And who else here wants it just delivered to them as easily as possible
THE SOCIAL METHOD WAS BORN
is me pretending to be super)
There are 3 tiers to The Social Method
and they are designed to be perfect for 3 different types of business bosses
designed for those who just need a little help, and inspiration here and there; and want tools to dip into.
Perfect for those who are:
+ used to the app
+ are comfortable being self-led
+want to understand how to use the app beyond what is surface level
+ Are happy to tailor and personalise resources to their own needs
(THE TOOLS + ACCOUNTABILITY)
designed for those who know that they may not implement tier 1 and need accountability and someone to bounce ideas off of
Perfect for those who:
+want tailored support to their own accounts
+want a more guided experience
+ need accountability to get the best results
+ feel as though they're on the edge of something and need to get there
(THE TOOLS + ACCOUNTABILITY +
designed for those who want 1:1 premium support and focus on just them and their business
Perfect for those who:
+want highly specific 1:1 on going support
+want resources dedicated solely to them
+crave accountability and individual strategy
+ want someone to do as much as possible for them bar writing their captions
This is not a course or a group programme. It is designed just for you and you choose the level you require based on your own way of working
IN OTHER WORDS:
THE CONTENT TIER
IS SELF LED
THE COMMUNITY TIER
IS ACCOUNTABILITY LED
THE COMPLETE TIER
IS 1:1 LED
So now you know what kinda level you want let's go over the details of what's in there
(And if you're anything like me you would have skipped to this part too!...i see you!!!)
the CONTENT social method £47pm (the tools)
the COMMUNITY social method £97 (the tools + accountability)
the COMPLETE social method £197pm (the tools + accountability + individual support)
added to my
access to a
of scheduled posts with suggested edits
And this stuff seriously
works; just look at what the alumni had to say about it:
Ok where do I start with this power house of a woman that is Inge and her mega amazing wonderous skills?
Firstly do everything she tells you coz it works. The level of 1:1 attention with this service is phenomenal, you have a pair of ears and eyes on all of your content from someone with no ulterior self fulfilling motive. Not only that but she is a cheerleading
Duracell bunny who tells you what you need to hear be it good or bad. My favourite part of all of it is the bi-monthly group consultations as it's like catching up with an old pal. She talks you through questions that you have in a way that doesn't make you feel silly for not understanding. Thank you Inge, I know I wouldn't be where I am with my socials if it wasn't for you and the social method.
Since using Inge's calendars I have gone from 0 customers to 3 paying and 2 more potential customers and a freelance employee! And I'm only just about to start month 2 of the calendar!
I started the Social Method in May and it’s just brilliant. Inge is so helpful and so knowledgeable in her field. Her enthusiasm for her clients seems to have no end! She is clearly very passionate about what she does.
My account has grown in followers and I have had a huge response business wise from following The Social Method, which is exactly what I was trying to achieve.
Thanks so much Inge!
Morning Inge, just had a quick scan through the calendar. Thank you so much! When you first mentioned the calendars I thought they were planner, but then I got that they would include some suggestions for content. When I say some suggestions I honestly didn't expect suggestions for every single day - no make that TWO suggestions for every single day! Just shows that you go above and beyond everything you do! These suggestions are EXACTLY what I need right now - Im already looking forward to the next month! You are amazing! Keep up the fantastic work!
I have been using Instagram for 2.5 years now and only 1 month after doing the social method I have just had my first enquiry through Instagram!
Oh my god I just got an enquiry through Instagram from the BBC! I can't believe it! They did a search in Instagram and I came up in the search!
Although before committing i understand you may have a few questions, so here is a list of my social method faqs
WHAT KIND OF BUSINESSES DOES THE SOCIAL METHOD WORK WELL FOR?
The Social Method is designed for small businesses that are a one-man band or a small team. The method is designed to elevate your business as a personable brand rather than a business so it works best with businesses that are willing to inject a personal element into their marketing strategy.
That being said, I have applied the same strategy to the corporate accounts which I have managed in the past and so it is adaptable for any size business and any industry.
HOW LONG DOES THE SOCIAL METHOD TAKE?
When you start out on The Social Method it tends to take around 3 hours to schedule a week of posts. Although this does, of course, get quicker over time as you become more familiar with the method and confident in your own narrative.
I would anticipate that over time you should get your scheduling time down to 1.5 hours per week.
Although it may seem like a long time at first this is how long you should be taking with your social media marketing every week, so if it is something you're not used to then it will feel lengthy at first, but it's arguably the time you should have been taking over your social media in the first place.
HOW DOES THIS COMPARE TO HIRING A SOCIAL MEDIA MANAGER?
Quite frankly, it's better because it's you. You see a social media manager is trying to be you but they can't ultimately convey the same passion that you can. And as hard as they try they can't always phrase things in the same way you would and they may get some of the details wrong from time to time.
A social media manager may also have a number of clients and so may not be able to prioritise your work when you need it.
Believe me - I've been there, after managing numerous social media accounts I know what the downfalls are of having someone else manage your account, and although it may seem easier and less time consuming there are long term downsides by removing yourself from your brand on social media.
You should be the person connecting with your followers, and you should be able to understand how they react to the content you're posting - ultimately you will feel a lot better for it and your socials will be more successful long term.
WHY IS THE SOCIAL METHOD 5 MONTHS LONG?
I want you to develop a habit. I want you to leave The Social method and have no need to come back again (unless you want the accountability) and so I have 5 carefully planned months of content plans which run through a full cycle of style and tactic of talking to your followers. And so you will cover 'KNOW ME' in month 1; 'LIKE ME' in month 2; 'TRUST ME' in month 3 'BUY FROM ME' in month 4 and 'STAY WITH ME' in month 5 (which will teach you how to deliver content after a sale or launch or on-boarding process). After 5 months you will be confident in delivering all narratives of content and will have developed a habit in doing so that you are well equipped to continue on you own. To get the best out of the whole programme you need to go through the full cycle of content calendars and have enough time to get results from The Social Method.
WHAT DO YOU NEED FROM ME?
Your commitment. The Social Method is not something that can be used here and there. The content strategy is designed to be built upon week by week which scales your impact every week. So I need you to be active and present each week to be able to get the most out of the method.
IS THIS JUST ANOTHER COURSE?
No, I hate courses! This is an action taking programme. There are huge educational benefits to The Social Method but the core of it is to hold you accountable for taking action and investing your time and interest in showing up for your audience who show up for you every day.
You will be given access to all the tools and strategy you need to transform your Instagram account into a lead generating machine. The higher up the tiers you go, the more that is done for you and the more support you will have, but you are expected to take action rather than learn 'how to' in every tier.
HOW WILL I GET ACCESS TO ALL OF THE INFORMATION?
A mixture of emails, Instagram and WhatsApp:
- You will receive the calendars via email every month.
- You will also receive an email newsletter with information about what's coming up in the month in your tier.
- Daily story reminders and Instagram takeovers happen in Instagram stories (you are added as a close friend and will receive exclusive stories that are only there for those in The Social Method)
- The workshops happen over zoom (an online video conferencing system)
- All communication in the top tiers happens over WhatsApp - this is to eliminate lengthy email chains and enable us to be flexible in our communication.
All of these eliminate the need for another facebook group and numerous back and forth emails, serving you what you need where you need it.
I'VE ALREADY COMPLETED A ROUND OF THE SOCIAL METHOD, WHAT'S NEXT?
Yay! Great to know you want to keep going. Even though The Social Method is served on a 5 monthly cycle you are always more than welcome to continue for another 5 months with the next level of content calendars (THE SOCIAL METHOD V.2). You are also welcome to move up or down a level, perhaps consider The Social method Elite if you want a more exclusive service that caters to the whole of your digital marketing needs.
I WANT TO KNOW IF IT WILL WORK FOR ME AND WHICH TIER TO INVEST IN
Okay cool - I'm the same, I always want to make sure it's the right thing for me too. So just click here to book in a 1:1 chat through it all.
I HAVE ALREADY COMPLETED THE SOCIAL METHOD IN THE PAST BUT I SEE YOU HAVE CHANGED IT AROUND A LITTLE BIT; WHAT'S DIFFERENT?
How astute of you :D yes it has been upgraded. As the Instagram app ebbs and changes I have needed to change around my service to reflect these chances and I am also very driven to ensure that I am always enhancing my customer experience so let's go through the changes:
1) IT IS 5 MONTHS INSTEAD OF 4 - this is to reflect the demand for support after a launch/ on-boarding process and by extending it for a month I am now able to not only support you through your sale month but also out of it and the 'come down' afterwards.
2) I HAVE INCLUDED A 'MONTHLY GLANCE' INTO THE LOWEST CONTENT TIER this is because as much as I wish I had all of the time in the world to check in on everyone who completes the social method I don't have the resources but that said I am acutely aware that those in the lowest, self led, content tier don't always keep up with the calendars and so I wanted to add in a little pressure for people to implement and so once per month I will be dropping a little voice note into those on the content tier to give a couple of hints and encouragement to keep going and stay consistent.
3) THE CONTENT CALENDARS WILL NOW BE AVAILABLE IN A TRELLO BOARD AS WELL AS PDF'S simply because i want to give you the ability to simply check in on Trello for your content prompt whilst you're on the go instead of having to remember your calendar print out. Using Trello also give you the ability to mark off prompts you have used and how you are keeping up (and it gives me the ability to check in and see how much you are actually implementing vs. how much you say you are!)
4) THE MONTHLY MASTERCLASSES HAVE CHANGED INTO 2 HOUR ONLINE WORKSHOPS because I seriously and truly want you to go away fully equipped with all of the knowledge you could possibly have and so each month we will focus on specific disciplines of instagram and instead of just 'giving them to you' or 'showing you what to do' we are going to get dirty together and do them step by step together so that you are completely comfortable with all elements of your account and feel confident in doing them yourself or educating a team member on them. So we will be workshop-ing on the following 5 disciplines; 'developing and creating your own hashtag strategy' 'effectively engaging to grow your followers, build relationships and sell to your audience' 'developing your own launch / on-boarding content plan to use time and time again' 'using Instagram ads and influencers to grow your account' 'optimising your whole digital marketing strategy to compliment your efforts on Instagram'
5) I HAVE SPENT TIME DEVELOPING AND UPGRADING THE HASHTAG BUCKET because let's all be honest, hashtag hunting is time consuming and boring even when you do have a bucket full of potential tags. So I have included more software to make it quicker for you to create your bundles and be more successful with them.
6) THE CONTENT PROMPTS AND CALENDARS HAVE SHIFTED TO HAVE A HEAVIER FOCUS ON STORIES to complement the shift on the app towards the stories. I have fleshed out all of the prompts and made a distinction between story prompts and post prompts. There is now 1 post prompt per day and 1x story prompt per day as well as the story ideas that are shown to you daily on the app.
If you have any questions about the upgrades then please just drop me a message - you know how :D
I DON'T KNOW WHAT SOME OF THE FEATURES OF THE TIERS ARE
Not to worry they are all clickable and include a description, so scroll up and click on the ones you don't understand and if you have any more questions please just drop me a message on instagram or book in a chat