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FROM STREET COCKTAILS TO BOARDROOM STRATEGIES:
THE INGE HUNTER STORY

The journey has been anything but conventional. A story testament to resilience, adaptability, and the belief that no dream is too big if you’re willing to hustle for it.

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A SELF CONFESSED
LIFE-LONG ENTREPRENEUR

From a young age, Inge Hunter’s passion for business was undeniable. Overcoming personal challenges — including experiencing homelessness at 17 — she went on to build a series of entrepreneurial ventures that reflect both resilience and innovation.

 

Her unwavering commitment to her business ambitions has required significant sacrifices, trading social pursuits for boardrooms and networking opportunities. This relentless dedication has defined her journey and culminated in a diverse portfolio of successful businesses.

The Beginning: Cocktails and Challenges

At 17, Inge Hunter found herself homeless in Cambridge, living on just £4 a week. The bus to college cost £3.20 a day, so she had to get creative. That’s where the journey began; with a cocktail shaker and a determination to change her circumstances she started selling cocktails to people outside nightclubs. This wasn’t just a means of survival; it was the first taste of entrepreneurship.

The early days were a whirlwind of mixing drinks and making connections. Learning that business isn’t just about transactions; it’s about understanding people, meeting their needs, and creating experiences that stand out.

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Building a Mobile Empire

By 19, Inge had transformed her street cocktail venture into a mobile bar, serving at events, parties, and gatherings, serving up drinks and learning the ropes of event management. This chapter gave her first-hand experience in event management and taught her the importance of adaptability — thriving in new environments and catering to diverse audiences.

 

Alongside running the business, Inge pursued a degree in Business and Marketing at university. During this time, she also became a mother, balancing lectures, operations, and parenthood simultaneously. It was a demanding period that became a masterclass in resilience, time management, and determination — qualities that continue to define her entrepreneurial journey today.

From Weddings to Consultancy

Inge Hunters ambitious grew. She transitioned from running a mobile bar to launching a bespoke wedding planning company, creating unforgettable experiences for her clients. But a pivotal moment came when, from a hospital bed awaiting a planned caesarean, she received a call about wedding décor. It was then she realised her true ambition wasn’t to help the wealthy spend their money, but to empower others to achieve financial freedom and business success.

 

Armed with her degree and nearly a decade of entrepreneurial experience, Inge moved into business consultancy and social media marketing. Over the next five years, she worked with thousands of start ups & small businesses, doubling her turnover each year. Her passion lay in helping navigate the complexities of marketing and growth, establishing her reputation as a trusted voice.

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Enter Clue Ventures

As the digital landscape evolved, Inge Hunter identified a critical gap: small and medium-sized businesses struggled to access the level of content strategy and execution enjoyed by larger corporations. To solve this, she launched Clue Content — now one of the UK’s leading content creation companies for growth-focused businesses.

 

Clue Content delivers three months of high-quality content in just three days, combining strategic planning, creative execution, and performance-driven analysis. The approach has redefined how ambitious businesses scale their visibility, making enterprise-level content strategies accessible without enterprise-level budgets.

 

Working with clients across industries, Clue Content goes beyond production — embedding itself into brand strategy, campaign planning, and measurable outcomes. The company has grown year on year, and continues to set the benchmark for data-led, efficient content creation.

Embracing Innovation

As Inge Hunter delved deeper into digital marketing, she saw an industry reliant on outdated approaches and guesswork. The rapid acceleration of AI and data technologies revealed a glaring gap — businesses lacked intelligent tools to make organic social media growth predictable, measurable, and scalable.

 

To solve this, she founded Clue Labs, a technology company at the forefront of predictive marketing intelligence. Clue Labs uses AI and machine learning to analyse social data, normalise performance across channels, and generate actionable strategies that drive measurable ROI.

 

Within its first six months, Clue Labs attracted hundreds of customers across industries, validating both market demand and product impact. The company’s traction has already secured government backing, angel investment, and interest from global enterprises, establishing it as a rising leader in marketing technology. With a clear roadmap for multi-platform integration and enterprise adoption, Clue Labs is building the infrastructure that will define the future of social media growth.

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Beyond Business

Outside of her professional endeavours, Inge Hunter is a proud mother, an avid reader, and an emerging philanthropist. She is passionate about balancing the intensity of building businesses with family life and personal pursuits.

 

Whether supporting charitable initiatives, exploring new ideas through books, or enjoying a glass of good whisky with friends, Inge believes success is measured not only in business growth but in living a life that is full, grounded, and meaningful.

Stay tuned for the next chapters of the journey!

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